ASO Specialist

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Job Details

Job Location:
Ahmedabad
Mode:
Work from office
Working Day:
5 Days*
Position:
ASO Specialist
Experience:
1 to 2 Years
No Of Openings:
3

Job Overview

We are looking for an ASO (App Store Optimization) Specialist to improve the visibility and ranking of our mobile apps on the App Store and Google Play Store.

You will focus on increasing app downloads by optimizing keywords, app descriptions, and other factors that help the apps stand out in the stores. This role requires someone who understands app store trends, has an eye for detail, and can analyze data to make decisions.

Roles and Responsibilities

  • Optimize app titles, descriptions, keywords, and screenshots to enhance visibility.
  • Conduct keyword research and competitor analysis to identify opportunities.
  • Monitor app store rankings and key performance metrics.
  • Improve the conversion rates of app store pages.
  • Collaborate with marketing and development teams to ensure alignment of app store content.
  • Test and experiment with various strategies to boost app visibility and downloads.
  • Track and report on App Store Optimization (ASO) performance and provide suggestions for improvement.
  • Conduct A/B tests to evaluate app store page performance and optimize for higher conversions.

Requirements & Qualifications

  • At least 1–2 years of experience in ASO or a related field.
  • Experience in App Store Optimization (ASO) for both iOS and Android apps.
  • Strong understanding of app store algorithms and ranking factors.
  • Familiar with app store guidelines and best practices.
  • Good analytical skills and experience with data tools.
  • Knowledge of SEO, keyword research, and marketing strategies.
  • Experience using ASO tools like Sensor Tower, App Annie, or Mobile Action.

Why Join Us

  • Competitive salary provided.
  • A friendly and supportive team environment.
  • A young team with a thriving culture.
  • Work on real-world mobile projects used by many people.
  • Necessary equipment to perform work tasks will be supplied.
  • An informal and friendly atmosphere is encouraged.
  • Well-balanced opportunities for learning and growth.